2022.12.08
PKO Bank Polski enters a new strategic horizon with its slogan of the strategy - „Ready for the challenges, focused on the future”. By using its competitive advantages: the scale of operations, digitality and technological competence as well as security and stability, it wants to develop in a dynamic and demanding market environment. In the new strategy, the Bank is focused on a change in the approach to customers and improving their experience, e.g. through hyper-personalization or adapting the banking method to the customer's preferences. The Bank also plans to increase the number of young customers, but at the same not to forget about seniors, for whom the network of own branches will remain the key and traditional channel of relations with the bank. Thanks to the synergy of the Capital Group, the Bank wants to create the best offer on the market for business customers. PKO Bank Polski sets goals aimed at customers, employees, society and shareholders. By 2025, the Bank intends to achieve a ROE above 12% and a C/I ratio below 45%. The new strategy of PKO Bank Polski, based on seven strategic pillars, also assumes a much stronger emphasis on the implementation of ESG goals.
- The new strategy of PKO Bank Polski can be compared to a clearly developed map. Its skilful and consistent use will enable a quick and well-thought-out achievement of the assumed goals. The axis of the strategy are the needs and expectations of people: employees and customers. We will look at the implemented solutions based on innovation, technology and sustainable development through this prism. Our future is therefore the further development of a customer-centric culture as well as the offer and model of customer service. The ESG area also remains crucial. We will support the transformation of the Polish economy, both in terms of energy and social mobility. We also intend to counteract the IT and economic exclusion of citizens. We want to become the leader of the ESG transformation in the Polish banking sector. I would also like to assure you that we are perfectly prepared to face the uncertain conditions in which we currently operate. What's more, solid business foundations, as well as responsible choices made also in previous years, allow us to invest in building a unique offer for our Customers and competencies that will guarantee long-term success on the market. I believe that the motto of our strategy "Ready for challenges, focused on the future" - perfectly reflects its essence and motivates our employees to further develop of PKO Bank Polski
- emphasized Paweł Gruza, Vice-President of the Management Board of PKO Bank Polski, managing of the Management Board’s work.
PKO Bank Polski is the undisputed leader of the Polish banking sector, and the value of its assets is PLN 439 billion. After 9 months of 2022, the bank generated a net profit of PLN 1.6 billion. The company serves 11.6 million customers. It is the basic provider of financial services for all customer segments, achieving the highest shares in the market of deposits, loans and in the market of private individuals' mutual funds. Thanks to the development of digital tools, including the IKO application, which is actively used by 7 million customers, PKO Bank Polski is the most mobile bank in Poland. The company strengthens its foreign presence through corporate branches operating in Germany, the Czech Republic and Slovakia.
